New Delhi: BookMyShow Stream has partnered with VROTT Studios, a subscription-based streaming platform, to expand its catalogue with new content dubbed in Indian languages. The first slate of content, which runs from April to July, includes foreign TV series and movies such as Welcome to Texas, Over Water, Victor Lessard, and more. The content will be dubbed in Hindi, Telugu and Tamil languages. Cinephiles are becoming more content-focused and language-agnostic, increasingly opting for international content, whether subtitled or dubbed and available in local languages, said Ashish Saksena, COO of Cinemas, BookMyShow.
The partnership with VROTT will help BookMyShow Stream widen its global content slate further and make it available in native languages for a diverse and multilingual Indian audience. The VROTT catalogue will premiere exclusively on BookMyShow Stream, but there is no word on what will happen to the existing platform once the deal goes through.
The catalogue includes movies such as Burial, a Russian film about a small band of Russian soldiers tasked with trafficking Adolf Hitler’s dead remains back to Joseph Stalin in Russia during the final days of World War II. Red Ghost is a Russian war thriller about a mythical lone-wolf fighter who roams the Russian forests hunting down Nazis with ease. The Grandson is a Hungarian film about an obedient office clerk who goes on a revenge spree when his elderly grandfather falls prey to a phone scam, shattering the latter’s health and spirit.
The TV series include Welcome to Texas, Over Water, and Victor Lessard. In Welcome to Texas, a married couple sets up a successful smuggling ring dealing with guns and drugs. However, when they get involved in a human trafficking mission, the family is drawn into the realm of international organised crime. Over Water follows a has-been TV celebrity who has succumbed to a lifestyle of alcoholism and gambling. When he begins working at his father-in-law’s shipping company, he finds himself in the midst of strange dealings at the Antwerp docks. Victor Lessard is about a homicide cop with a troubled past who is forced to lead an investigation on the ritualised, medieval-themed murders of a prominent Montreal psychiatrist and a successful lawyer.
VROTT will focus on capturing the emerging interior B&C markets by adding Kannada, Malayalam, Bangla, Marathi, Gujarati, and Punjabi languages as well. The partnership with BookMyShow Stream will help VROTT extend its consumer base to the TVOD market along with the SVOD market as well.
There are no concrete dates for when any of the aforementioned VROTT content will be available on BookMyShow Stream, but the release window is from April to July. The rented shows will be accessible for 30 days, with each episode receiving a two-day time limit once you hit play. Pricing details for renting or purchasing the VROTT catalogue are not yet available.
