Pioneering Fractional Ownership in India
Traditionally, owning a luxury holiday home has been a privilege reserved for a few. High costs, maintenance challenges, and limited usage made second-home ownership an impractical investment for many. BRIKitt’s innovative BRIK model changes this by allowing multiple co-owners to share the cost and benefits of a fully managed, high-end vacation property. Investors not only gain access to stunning holiday homes but also benefit from potential capital appreciation, making it a smart investment choice.
With an ever-growing portfolio across India’s top vacation destinations, BRIKitt has built an impressive AUM of ₹200 Cr+, solidifying its position as a leader in the fractional ownership space. The company currently operates in sought-after locations, including Goa, Kufri, Mukteshwar, Kasauli, Puri, and Dooars, offering investors a mix of beachside retreats, serene hillside villas, and nature-centric escapes.
Future Expansion Plans
With the demand for affordable luxury and smart real estate investments on the rise, BRIKitt is gearing up for aggressive expansion.
The company’s roadmap includes:
- Expansion in Himachal, Uttarakhand & South India – Following the success of The Vilasya, Kufri, BRIKitt will introduce more high-altitude retreats in pristine locations, catering to investors who seek luxury amid nature.
- Growth in Goa & Coastal Locations – Plans are in motion to launch new luxury villas in Siolim, Morjim, and South Goa, targeting both investors and travelers looking for premium vacation stays.
- Tech-Driven Ownership Model – BRIKitt is set to launch a new mobile app this year, streamlining the investment, booking, and management processes, ensuring a seamless digital experience for investors.
- ₹500 Cr AUM Target – With a clear vision for growth, BRIKitt is working towards expanding its AUM to ₹500 Cr+, welcoming more investors into the fractional ownership ecosystem.
A Growing Community of Smart Investors
BRIKitt’s success is not just about numbers—it’s about building a community of smart investors who see the value in owning a dream holiday home without the full financial burden. Today, all our investors are benefiting from an asset that appreciates over time while providing luxurious getaways.
“Our journey has been driven by a clear vision: to make luxury holiday homes an attainable dream for more people. Fractional ownership is changing the way Indians invest in real estate, and BRIKitt is leading this revolution by combining accessibility, affordability, and premium experiences,” says Swati Raj Kapoor, Co-founder & COO of BRIKitt.
