New Delhi: Samsung Electronics announced today that it has started rolling out a software update to introduce new features for its Bespoke AI Refrigerators with screens, which is launching in 2025. Designed to enhance the user experience, the update includes the Voice ID feature provided by Bixby, which was unveiled at the Welcome to Bespoke AI global launch event in March.
Their Primary goal for this year is to realize an AI home that adapts intuitively to the user, said Jeong Seung Moon, EVP and Head of the R&D Team for Digital Appliances Business at Samsung Electronics. They aim to enhance the user experience through continuous software upgrades for existing products, taking us one step closer to an actual AI Home experience.
The Voice ID feature is a new multi-voice recognition function provided by Bixby. It identifies users’ voices registered either on the refrigerator or a Galaxy mobile device, enabling personalised features based on the recognised user. This allows consumers to personalise shared home appliances for individual use, offering greater convenience and functionality.
This Voice ID feature also enables seamless interactions with the refrigerator screen for users who utilise vision enhancements on their Galaxy mobile phones. Even without a request to switch accounts, Bixby automatically switches accounts with general conversations for these users. It then synchronises the appliance display modes with the settings on the user’s mobile phone, such as colour inversion or grayscale.
Additionally, Samsung has introduced a new method for activating Bixby on the screen. Previously, users could activate Bixby by clicking the Bixby icon on the screen or through voice commands. When the screen is off, an additional option has been added to activate Bixby by double-tapping the display. Users can make the most of this feature by selecting their preferred method in the settings.
The update is being applied to Bespoke AI Refrigerators, with AI Family Hub launching in 2025 first, with availability coming after the completion of the latest software update on the AI Family Hub screen or SmartThings. Samsung plans to gradually apply this update to the Bespoke AI refrigerators with AI Home in the second quarter of 2025.
For refrigerators with AI Home, the update expands the service areas for Samsung TV Plus, as well. Previously available only in South Korea and the United States, the service will extend to Canada, Brazil, Australia, Mexico, and India. Thanks to the update, it is expected that consumers will be able to easily access entertainment features right from their kitchen with Samsung TV Plus.









