New Delhi: Apple Music is continuing its efforts to be clearer about its platform by adding labels for AI-generated music. The company has announced that it will start showing a “Made With AI” label on songs that are significantly created using artificial intelligence later this year. The changes are just days after Spotify took similar steps for AI-developed music.
The new feature might prove significant as AI-generated music becomes rapidly increasing in importance. Apple Music has already been utilising AI Transparency Tags in the background and has enabled labels and distributors to find out if a song, lyric, artwork and music videos have been created by AI. This information will be accessible to listeners thanks to the new labels.
But will this attribute allow Apple Music to become as similar as Spotify?
Yes, but it’s not the AI label alone that will do the trick.
Spotify remains in a solid position due to its expansive user base globally, favored playlists and intriguing recommendation algorithm. The company is also on a major investment spree in AI-powered functionalities to enhance the listening experience. Spotify recently announced 788 million MAUs in Q3 ’26.
However, Apple Music has many pluses. This is closely tied to the Apple ecosystem of the iPhone, iPad, Mac, Apple Watch and AirPods. The service might appeal to Apple enthusiasts as it can be easily integrated across devices.
The new AI labels may also be a boon to the people who want to know if they’re listening to human- or AI-made music, for Apple Music. Spotify is going a step further with “AI Persona” labels and is set to exclude these profiles in personalised recommendations.
The proof of this is that both are not only competing in music libraries and pricing, but also in their treatment of AI.
Apple Music will benefit from more opportunities to integrate AI transparency and improved recommendations, as well as exclusive content and appealing pricing measures and discovery modes. With its vast device ecosystem, Apple can place more pressure on Spotify if it could find a way to get better on these points.
So, Apple Music can definitely compete with Spotify, but it’s just the first aspect of a larger battle. In fact, it will be a matter of providing users with the “best overall music experience.”
