New Delhi: According to reports, Amazon plans to enhance its online web store’s search feature by introducing a new “search” functionality based on a ChatGPT-backed interface. The company aims to revamp its longstanding search facility by utilizing advanced deep learning techniques on a large scale. Amazon stated, “We are working on a new AI-first initiative to re-architect and reinvent the way we do search.”
The pay range for this position, as reported by media, varies from $119,000 to $231,400 per year, depending on the applicant’s location. Additionally, there is a second job listing titled “Sr SDE, Machine Learning (ML), Amazon Search,” which offers a salary range of $134,500 to $261,500 annually. The context of the second job listing highlights that the initiative will bring about a transformative change in the field of search, described as “a once in a generation transformation for Search.”
Amazon aims to reimagine its search experience by introducing an interactive conversational interface that assists users in finding answers to product-related queries, conducting product comparisons, receiving personalized recommendations, and more. Their goal is to make it easier for customers to find the perfect product that suits their needs.
Furthermore, it reported that Amazon has introduced its own artificial intelligence (AI) foundation models called “Bedrock.” This serverless AI facility allows customers to develop their own ChatGPT-based products, further expanding the possibilities and applications of AI technology.
In summary, Amazon is actively working on improving its search feature by leveraging advanced AI techniques. The company envisions a more interactive and personalized search experience for its customers and has introduced its own AI foundation models to enable developers to create ChatGPT-based products.