New Delhi: Meta is going beyond the future, means this time Meta has done something futuristic and something out of the mind thing, because this time they have introduced AI-powered translation tools for the creators on Instagram and Facebook, allowing reels to be dubbed into other languages with automatic lip syncing. Meta acquiring AI much more than they have introduced this thing in their social media platforms, which is absolutely mind-blowing, and users can’t even understand this, because this thing has not been done yet.
This technology is used for the creator’s voice instead of a generic substitute, ensuring tone and style remain natural while lip movements match the dubbed track. This feature currently supports English-to-Spanish and Spanish-to-English, with more languages expected to come soon on social media platforms. On Facebook, it is limited to creators with at least 1,000 followers, while all public Instagram accounts can use it.
Viewers automatically see reels in their preferred language, although translations can be switched off in settings. Through Meta Business Suite, creators can also upload up to 20 custom audio tracks per reel, offering manual control instead of relying only on automated translations. Audience insights segmented by language allow performance tracking across regions, helping creators expand their reach.
Meta has also advised creators to prioritise face-to-camera reels with clear speech instead of noisy or overlapping dialogue. The rollout follows a significant update to Meta’s Edits App, which added the latest editing tools such as real-time previews, silence-cutting and over 150 fresh fonts to improve the Reels production process.
