New Delhi: Apple’s upcoming version of Siri could be powered by the parts of Google’s Gemini AI, which has come to light, according to some sources. The sources also claim that the company’s upgraded voice assistant will lean on Google’s Gemini AI model and gain the latest features, such as AI-powered web search.
This development comes shortly after Apple CEO Tim Cook confirmed that the company plans to expand its Apple Intelligence suite through partnerships with more third-party AI providers, beyond its existing collaboration with OpenAI’s ChatGPT. Reports have also suggested that Apple has been testing two separate versions of the latest Siri, one powered by Apple’s own on-device AI models and another supported by Google’s Gemini through Apple’s Private Cloud Compute system.
Apple is now under growing pressure to catch up in the generative AI space, lagging behind competitors like Google and Samsung. At the WWDC 2024, the company announced Apple Intelligence, its on-device AI suite offering tools such as Genmoji, AI-assisted writing, and ChatGPT integration, yet the most anticipated features, re-engineered Siri capable of understanding personal context, processing on-screen information, and executing in-app commands, were delayed.
Some reports also suggested that Apple’s partnership with Google may help overcome some of the challenges it faced in developing its own large-scale models. Google already offers the advanced assistant features through Gemini on Android, which include contextual awareness, multitasking and integration with third-party applications like WhatsApp and Spotify.
Apple may not explicitly promote its collaboration with Google; instead, Gemini technology would quietly power parts of Siri, while Apple would market the assistant as an AI experience running securely on Apple servers. This approach would mirror how Samsung integrates Google’s Gemini features into its own Galaxy AI suite, where many of the AI functions are built on top of Google’s models but wrapped in Samsung’s interface and branding.
