‘Syntizen’ is a B2B digital identity-centric product company founded by Dinesh Reddy, Vamsi Kotte and Siddharth Kukatlapalli in 2014 in Hyderabad. The tech company provides an instant, paperless, electronic and authentic customer onboarding solution for varied industries. With that company offers multiple products related to digital identity for the BFSI sector and governments. For the BFSI sector, it provides e-COS (electronic customer onboarding system), video KYC, Aadhaar masking, facial matching and liveness solutions, etc. Synitzen also provides products like subsidy management systems and facial liveness and facial matching for the government sector.
During graduation days, their classmates faced the problem related to the lengthy verification process; this motivated them to start an Identity company which can serve citizens their identity in no time.
Mr Vamsi Kotte shares how the Syntizen system has made authenticates identities and prevents fraud, “Syntizen’s system is implemented at ground level by delivering last mile solutions. It enables the scalability and security of the solutions with high availability and provides 100% on-premise deployable solutions. The company ensures that the systems are deployed with multiple failover mechanisms and has set up an R&D team for research on various digital IDs across the globe, along with identifying partners who can help them reach the global market”.
“Syntizen is a regtech company that offers products complained to a regulatory body; fintech is one sector that uses our products apart from BFSI and govts. Syntizen’s mission is to enable Seamless identity checks which result in delightful customer onboarding for Corporate & to better the Service Delivery by governments”, Kotte added.
Syntizen is a Startup India registered Start-up incubated at India’s T-Hub, which is India’s biggest Government backed Startup incubator, a member of India Stack and a part of NASSCOM 10K Startup.
Four key challenges of Syntizen
– Correct identification of the citizen
– Increased turnaround time for citizen identification
– Genuity of submitted document of citizen identity.
– Storage of physical documents for 20 years (for audit purposes).
Initially, Syntizen had designed its solutions for the Indian market, but now it is looking forward to catering to the global market. Syntizen’s investors MasterCard will help introduce them to the global market. In the future, Syntizen aims to capture most of the BFSI market and become the digital identity solution provider to at least 10 state governments.
