New Delhi: India’s first integrated incubator, Venture Catalysts, and a leading early-stage investment platform for startups, announced today that it led a $2-million pre-series funding round for OneGreen, Asia’s largest e-commerce marketplace for conscious, sustainable, eco-friendly products. OneGreen will use the funding to enter its next growth phase and improve the accessibility and availability of conscious products across categories like groceries, breakfast essentials, snacks, beverages, home care, and much more.
Reputed family offices like Sandhar Technology and marquee investors such as Shoumyan Biswas (ex-CMO Flipkart, CMO – Tata Digital), Sunil Kamath (CBO, Koo), Varun Duggirala (Founder Glitch), Varun Laul (Board, XpressBees) and strategic investors from BYJU’s and other unicorns also participated in the funding round.
On leading the pre-series funding round, Dr Apoorva Ranjan Sharma, Founder of Venture Catalysts, said, “Enabling businesses that are driven by the pursuit to make a difference in people’s lives is the need of the hour. OneGreen presents an opportunity to create a holistic impact on India with unique offerings that are eco-friendly, conscious, and cater to the cause of creating a future that is cooperative, sustainable, and accountable. We look forward to leveraging our resources and expertise to grow OneGreen into one of the largest e-commerce platforms for verified health & wellness products.”
OneGreen was incepted by Abhijit Bhattacharya (CBO) and Neha Gahlaut (CGO), who have a combined experience in e-commerce marketing, business development, and entrepreneurship. Notable initiatives from renowned brands that Abhijit has worked with include Big Billion Days for Flipkart, LazyPay for PayU, OkCupid for Match.com, and more. At the same time, Neha is a practised brand and consumer researcher, having worked at large FMCG organizations such as L’Oreal.
Regarding securing the funding round, Neha Gahlaut, Co-Founder & Chief Marketing & Growth Officer, OneGreen, said, “Green living has already become the next big opportunity and focal point of business operations globally. As a brand that pioneered the concept of an exclusive platform for green-only, conscious and sustainable products, OneGreen is now set to enter the next growth phase with this funding round. Through our customer-centric approach, we aim to become the enabler of a mass movement toward sustainable living in the times to come. The funding will also help us widen our market reach and coverage and provide a platform to brands focused on leaving a better planet for our future generations.”
