New Delhi: Bollywood actress Shilpa Shetty Kundra has recently made an investment in the Mumbai-based startup Kisankonnect. Shilpa Shetty Kundra, known for her dedication to fitness and promoting a healthy body and mind, has invested an undisclosed amount in the company. She has been contributing to the startup by providing essential fitness elements, particularly focusing on “Fresh Food.”
Kisankonnect, founded in 2020, stands out in the agricultural e-commerce industry due to its unique approach. The company operates through a vast network of 5,000 members and village-level collection centers, directly sourcing agricultural produce from farmers. By prioritizing convenience and quality, Kisankonnect efficiently delivers these products to consumers in Mumbai and Pune.
What sets Kisankonnect apart from its competitors, such as Big-basket and Otipy, is its advanced temperature-controlled supply chain and technology-enabled operations. This distinctive model gives them a competitive edge in the agricultural e-commerce space. The company’s ability to maintain optimal temperature conditions during transportation ensures that the produce reaches consumers in the freshest possible state, thereby guaranteeing the highest quality.
Shilpa Shetty Kundra’s investment in Kisankonnect signifies her belief in the company’s vision and the potential of the agricultural e-commerce sector. Her contribution, especially through the inclusion of fresh and nutritious food options, aligns with her commitment to promoting a healthy lifestyle. With Shilpa Shetty Kundra’s support, Kisankonnect aims to further expand its operations and continue providing high-quality agricultural products to consumers while strengthening its position in the market.
