NOIDA: Omnivio, a pioneering Omnichannel enablement company, has successfully raised USD 1.02 million (INR 8.4 crores) in its latest Seed Round of funding. The investment was led by Caret Capital, formerly known as Supply Chain Labs, with participation from prominent investors, including Blume Ventures, Eximius VC, SuniconVenture Fund, Misfits, and several angel syndicates and individual investors from India, Middle East, and South East Asia. The platform had raised its angel round in August 2022. This latest round also saw participation from existing investors, 91 Ventures, Dexter Angels, and Supermorpehus, bringing the total funds raised by Omnivio to approximately INR 12 crores (USD 1.5 million).
Omnivio is on a mission to redefine the Omnichannel experience for retailers and omni-brands by addressing one of the most significant challenges in the industry—ensuring seamless customer experiences across multiple channels. With the Omnivio control tower and orchestration platform, the company offers post-checkout visibility and business operations control across marketplaces, own checkouts, and physical stores.
Commenting on the fundraiser, Mr Sidhartha Kumar Bhimania, Co-founder of Omnivio, expressed his gratitude for the support received from top-tier investors, entrepreneurs, and angel investors from the ecosystem. Mr. Bhimania emphasized that this support is a testament to the calibre of the Omnivio team and the vast potential of their mission.
On the investment in Omnivio, Prajakt Raut, Managing Partner from Caret Capital, affirmed, “While omnichannel is rapidly becoming mainstream, companies find it challenging to transition from a pure offline player to an omnichannel player, or vice-versa, as their existing supply chains and distribution networks are not designed for the omnichannel world. Startups can play an enabling role, and Omnivio has been able to distinguish its strategy and business model. OmnivioSaas platform provides brands with a control tower for managing synchronization between different stakeholders and delivers gold-standard consumer experiences. We are excited to partner with Sidhartha, Anuj and the team at Omnivio as they march towards transforming India’s value chain.
Omnivio intends to allocate the newly raised funds towards developing its Omni-channel visibility and orchestration product suite. Additionally, the company plans to expand its enterprise Go-To-Market (GTM) teams in India and the Middle East. With this infusion of capital, Omnivio is well-positioned to continue its journey to become a category-defining Omnichannel enablement company.
Omnivio is an Omnichannel enablement company dedicated to addressing the challenges faced by retailers and omni-brands in providing seamless customer experiences across multiple channels. The company’s innovative solutions, including the Omnivio control tower and orchestration platform, empower businesses with the post-checkout visibility and control necessary to thrive in the Omnichannel landscape.