Mumbai: Fintech startup Fixed Invest has partnered with Bajaj Finance to offer its customers and partners digital fixed deposits (FDs).
Fixed Invest, which launched India’s first FD marketplace, has entered into a digital fintech partnership with Bajaj Finance. Now, investors on the Fixed platform can avail and invest in all FD options by Bajaj Finance. Investors can explore, learn, invest, and manage their Bajaj finance FDs.
“Bajaj Finance is a reputed name in the financial sector. One of the largest RBI-approved deposits, they are known for their trust and legacy. Our partnership with Bajaj Finance is precious for us, our investors, and partners on our platform,” said Akshar Shah, founder of Fixed Invest.
Investors on Fixed’s platform can make investments in Bajaj Finance FDs from the comfort of their homes without the need to visit any office. It is hassle-free as well as paperless. They can compare order FDs with Bajaj Finance and refer to a wealth of information on the platform.
All transactions will be processed through bank-grade security as part of the advanced technological collaboration with Bajaj Finance.
The fintech will also be powering various new-age tech platforms, enabling them to offer digital fixed deposits on their platform and extend this opportunity to their customer base in a compliant and hassle-free manner.
This approach ensures maximum outreach, enabling a broader audience to benefit from digital fixed deposits aligning with Fixed Invest’s mission to be India’s largest FD enablers.
With a partnership with Fixed Invest, Bajaj Finance gets access to a new pool of investors and partners.
“We are committed to our partnership with Fixed Invest as we empower their customers to invest in fixed deposits with an attractive rate of interest, flexible tenors, interest payout options, and an experience of seamless digital investment journey. We are confident that this collaboration will play a pivotal role in establishing Fixed Deposits as a preferred asset class among young Indians,” said Sachita Mohanty, Senior Business Head – Fixed Deposits, Bajaj Finance Ltd.
Fixed Invest plans to process over Rs100 crores of Bajaj Finance FDs on its platform in one year.
“Indians inherently prefer FDs since they are safe and yield good results. And yet, most of us are restricted to FDs with just our bank. Through our partnership with Bajaj Finance, we want to empower investors and savers to choose from a range of FDs that can be better than their bank FDs,” Shah added.
This banking tech startup was launched in 2023 with a vision to build a digital marketplace of banks and NBFCs, enabling consumers to access opportunities beyond their bank.