Mumbai: Celcius Logistics, India’s fastest-growing cold chain marketplace startup, is thrilled to announce the appointment of Mr Tarun Goyal as the Business Head. With 26 years of profound experience in the logistics industry, Mr Goyal’s arrival marks a significant step in Celcius’s journey towards revolutionizing India’s cold chain logistics sector.

India’s conventional cold chain system suffers from inefficiencies, leading to food losses worth about $14bn and rendering up to 29% of vaccines ineffective due to damages and temperature variations during transit. Celcius’s entire platform was built from the ground up, using proprietary tech solutions specifically for the cold supply chain, catering to the stakeholders’ challenges, from the manufacturer to the small transporter and the end consumer.

As the only aggregator platform in India offering proprietary state-of-the-art Technology and operational solutions for Reefer logistics and cold storage warehousing, Celcius Logistics is transforming the fragmented segment to build a genuinely unbroken cold chain network across the country. It boasts of an impressive fleet of over 4500 vehicles, operates 107 cold storages, manages seven distribution centres, and relies on a team of more than 100 hyperlocal riders. In April 2023, it also raised INR 100 Cr. in funding, making Celcius Logistics the first startup in the cold supply chain sector to achieve rapid growth and establish a niche in the cold chain industry quickly.

In the near future, Celcius aims to introduce comprehensive cold storage warehousing solutions, establish a nationwide presence spanning over 500 cities, and expand its team significantly. These efforts align with Celcius’s core vision – to build an unbroken cold supply chain network that harnesses cutting-edge Technology to drive unparalleled efficiency and cost-effectiveness across various sectors.

Mr Tarun Goyal’s addition to the Celcius team is set to propel the brand’s vision further. He brings over 26 years of rich experience in the field of logistics, having played pivotal roles in some of the leading logistics companies in India. His impressive career includes key positions at Gati, Safexpress, Radhakrishna Foodland, Transocean, V-Trans India Ltd, DP World, and Delhivery.

Speaking about the new addition to the team, Mr Swarup Bose, Founder and CEO of Celcius Logistics, said, “Mr Tarun Goyal has been a versatile Industry stalwart and has successfully managed express cargo, hard freight and cold chain logistics, making him an experienced business leader with deep domain insights in the world of logistics. We are delighted to welcome him to the Celcius family. His appointment strengthens the company’s position as a leader in the cold chain logistics industry and reinforces its commitment to transforming the logistics landscape in India. I am confident that his extensive experience, strong leadership, and business development acumen will play a pivotal role in furthering our vision of excellence in the cold chain logistics industry.”

Commenting on his new role at Celcius Logistics, Mr Tarun Goyal expressed, “I am excited to join Celcius Logistics, a company that has been redefining the cold chain logistics industry. It’s an honour to be part of a team that is setting new service benchmarks and supporting cold chain vendors in achieving their full potential. I am thrilled to be part of Celcius and look forward to working closely with Mr Swarup Bose and the entire team to take the company to new heights.”

Mr Goyal holds a solid educational background, having completed his schooling at St. Xavier’s Institute in Mumbai and obtaining his graduation and postgraduate degrees in marketing from Dehradun. He is also a certified ISO Auditor and has attended workshops, including “Train The Trainer” and NLP.

The company’s forward-thinking growth strategy includes implementing advanced Warehouse Management Systems (WMS) and enhancing its existing Transportation Management Systems (TMS). With a growth of 20X in the past year, Celcius has an esteemed list of clientele, including Zepto, Zomato, Maersk, Prabhat Dairy, Baskin Robbins, Vadilal, Domino’s, Keventers, Godrej Agrovet, and Zydus Pharma. Celcius has transported over 125,000 tons of perishable cargo for sectors like dairy, fresh agricultural produce, pharma, fruits, seafood, and vaccines across 350+ cities in India.

About Celcius Logistics:

Celcius is a cold-chain marketplace startup. It is the only aggregator platform in India which offers proprietary state-of-the-art Technology and operational solutions for both Reefer logistics and cold storage warehousing. 

 Celcius’ technology-driven approach ensures that there is accountability from the booking to the delivery of the shipment. The Web and App-based platform verifies shippers and transporters before listing them. The platform centralizes the booking and helps collate all the data in a single system. During the transit period, customers can track both the thermal conditions and the location of the shipment LIVE. Finally, the payment can be done in a single click by either card, bank transfer, or UPI on the app. Apart from this, Celcius also offers a multi-temperature loading option, a multi-location pickup and drop facility and offers the convenience of a ratings system for transporters and shippers and an online bidding system for negotiations.

In September 2022, Celcius launched its smart last-mile delivery platform that addresses the most pertinent pain points in India’s fragile cold supply chain. The brand also partnered with vehicle owners and automotive manufacturers to create a robust on-ground network of reefer vehicles that is integrated with the smart platform, which has been created with a unique Inventory Management System (IMS). Celcius has launched this platform in six metros and plans to expand to other tier-2 cities and towns in the next six months. The company has already secured contracts for storage and distribution from clients like Zepto, Maersk, Jubilant FoodWorks and others. Also, it handles distribution for Zomato, Innovative Foods Limited and a host of other Cloud kitchens and local businesses that get instant access to all the asset inventory via Celcius’s last-mile delivery platform.

The startup has also ventured across the border to import fruits from Afghanistan and to export seafood outside India.

Rahul Mehra

Rahul has been an integral part of the Hello Entrepreneurs magazine journey since its inception. As a key contributor, he has played a pivotal role in shaping HE into a premier business magazine known for its diverse and compelling content. Rahul's dedication and expertise have been instrumental in curating a wide range of subjects, ensuring that HE remains a go-to resource for entrepreneurs seeking valuable insights and inspiration. His unwavering commitment to excellence has helped establish HE as a trusted platform for thought-provoking articles, interviews, and features, significantly impacting the entrepreneurial community.

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