The QSR Chain is all set to expand, with another warehouse scheduled to open in Kolkata in the upcoming financial year
New Delhi: Largest Made-In-India Burger Chain, Burger Singh, is all set to expand its presence in Bihar with plans to open 16 new outlets in the state, out of which 6 would come up in the capital city, Patna. Burger Singh already has 3 outlets in the state: Saharsa, Gaya and Purnea.
The QSR chain also announced its plans to establish another warehouse in Kolkata to bolster its supply chain in East and North East India. Along with Bihar, Burger Singh aims to establish its presence in the states of Jharkhand, Orissa and Chattisgarh.
Recently, Burger Singh, the 3rd largest burger chain in India, has seen an astronomic rise and has catapulted to new heights by fusing Indian flavours into western burgers and has become a household name. Over the last 1 year, Burger Singh has seen tremendous growth, going from 50 outlets in Dec 2021 to 100+ outlets in 54 cities currently, with 83 operational outlets and 20 in fit-outs. The QSR chain has also revealed its expansion plans in several other states- 35 outlets in Maharashtra, 8 outlets in Madhya Pradesh and 48 outlets in Gujarat.
Burger Singh recently raised INR 30 crore in Series A funding led by Negen Capital, valuing the company at 200 Cr. The QSR chain has recorded rapid growth in a highly competitive segment owing to profitable unit-level economics and an inherently Indian taste. “These very same reasons have made Burger Singh not just a favourite of the Indian customers but budding entrepreneurs as well, who are joining the brand’s franchise network with aspirations to be part of the Burger Singh Story. Our business development team is always on the lookout for locations with high potential and match the right entrepreneur with the right location, making it a successful business venture.” said Rahul Seth, Co-founder of Burger Singh.
Besides the extreme popularity of its Indianised menu, another major reason for such rapid growth of the QSR brand is its asset-light franchise model, which has helped the brand become the third largest Burger chain in India and the largest Indianised burger chain at a record pace.