New Delhi: OYO, a global hospitality technology company, has experienced a significant surge in travel agency enrollment with over 150% growth in the financial year 2022-23. In comparison to approximately 2,100 travel agencies in the previous financial year, more than 5,300 travel agencies across India collaborated with OYO in the financial year that ended on March 31, 2023. The growth in enrollment has been evenly distributed across all regions in India and supported by travel agencies of various sizes and scales.
The company’s relentless efforts to enhance the overall booking experience have acted as a catalyst for the rapid growth. Travel agencies partnering with OYO gain access to a wide range of hotels at the most attractive prices through a dedicated relationship manager. They can also conveniently book individual and group tours through a super agent portal. In addition to this, OYO ensures a smooth commission payout process and offers strong and personalized partner support as well as integration with their accounting system, ensuring a hassle-free input tax process.
OYO boasts a large network of over 17,000 hotels globally, with a significant portion of these hotels located in India, spread across 400 cities. This vast network of hotels in India makes it easier for travel agents to offer a wide range of value-for-money stays to include in tour packages. As a result, travel agencies can provide a broader range of lodging options to all types of travelers, including business travelers, religious travelers, students, leisure travelers, and others, significantly increasing revenue opportunities for travel agencies.
In summary, OYO’s efforts to improve the overall booking experience, coupled with a vast network of hotels in India and strong partner support, have resulted in a significant increase in travel agency enrollment. The growth in enrollment is expected to continue as OYO remains committed to providing its partners with the tools and support needed to enhance their booking experience and drive revenue growth.