Bengaluru, February 03: Automovill, a full-stack mobility start-up, has announced the foray into India’s Eastern and Central markets. The brand has launched new workshops in the key cities- Kolkata, Ranchi, Bhubaneshwar, Siliguri, Bhopal, and Indore.
The brand has rolled out the workshops on both the models- Co-owned and Partnered. The brand has already partnered with 500 workshops and established 70 hubs across India, enabling the expansion. With the new launch, Automovill shall strengthen its presence in over 20 cities in India.
The brand has witnessed a rising demand post the pandemic and is aggressively covering the lockdown numbers. All the co-owned workshops (hubs) will cover an area of around 4000 Sq.yards each, whereas spokes will expand over 2500 ~3000 sq. yards each.
“There are many players that are only catering to the urban market. However, after testing the waters and getting a good response in the tier 2 market, we decided to explore it further. We have already been getting an overwhelming response from some tier 2 cities regarding a rising number of queries. Hence, upon thorough analysis, we have decided to strengthen our foothold in the Eastern and Central part of the country, with 80 % penetration in tier 2 cities itself.” said Mr. Ramana Sambu, Co-Founder & CBO, Automovill.
The brand has been able to register a Month-on-month growth of 20 percentage. The brand plans to hit 30 cities by the end of the current fiscal alone. 40 per cent of the same is intended to be company-owned, and the rest will be based on partnered workshops.
The brand has already delivered good services on the B2B model and is gradually introducing a B2C set-up. It anticipates serving over 500 cars monthly in the Eastern region alone.
The brand currently is doing 3000 car services per month and aims at clocking a figure of 1.5 Lakh orders by the end of the current fiscal year.
