The team at Shadanga Ayurveda
New Delhi (India), December 27: Shadanga Ayurveda, a prominent player in the field of Ayurvedic healthcare, has embarked on an ambitious expansion journey, unveiling a robust roadmap to enhance its presence both domestically and internationally. The company aims to broaden its reach by introducing more Ayurvedic clinics and Kerala Panchakarma centres, utilising both direct outlets and franchise routes. This strategic move reflects Shadanga Ayurveda’s commitment to making traditional Ayurvedic practices accessible to a global audience.
Simultaneously, the Ayurvedic Products Division is reinforcing its offerings by incorporating 100 additional SKUs into its diverse product portfolio, catering to a wider spectrum of wellness needs. Furthermore, Shadanga Ayurvedic Gurukul has taken a significant step by inaugurating two new Ayurvedic training centres in Gurgaon and Goa, emphasising its dedication to education and knowledge dissemination in the field of Ayurveda. This multifaceted expansion underscores Shadanga Ayurveda’s holistic approach towards promoting the ancient science of Ayurveda on a global scale.
Shadanga – Kerala’s Ayurveda was started with the vision of making Ayurveda services (Clinical and Wellness) accessible to everyone through its simplified business model and chain of Ayurveda Clinics, Panchakarma Treatment Centres, Wellness Centres and Retreats.
“Accessible, Affordable, and Credible Ayurveda (Services) was our first aim once we started the company. We realised that adoption of technology is the only solution that is otherwise hardly used in the Ayurveda service domain,” says Dr. Linto Jacob, Co-Founder and CEO of Shadanga Ayurveda Pvt Ltd.
At present, Shadanga has been delivering its services at Delhi-NCR, Gurgaon, Goa, Haryana, and Kerala through its direct and franchise centres offering a wide range of specialised Ayurvedic treatments, Kerala Panchakarma services, Ayurvedic wellness programs, and Ayurvedic educational programs. Shadanga aims to create awareness about the benefits of Ayurveda and make it a part of the daily lifestyle of people, striving to make Ayurveda the first choice of medicine for non-communicable diseases, including lifestyle disorders and degenerative conditions. By offering authentic Ayurvedic treatments and therapies, Shadanga aims to promote holistic health and well-being among individuals and communities and contribute to the wider scope and acceptance of Ayurveda in India and abroad. Astha by Shadanga is one of its kind Integrated Ayurvedic Treatment Centre at Delhi-NCR Gurugram, integrating Ayurveda, Yoga, and Naturopathy to enhance the efficiency of the therapy and reduce the recovery time for chronic conditions.
While Ayurveda may have limitations in emergency management and tertiary care services, it has proven to be an efficient system of medicine in managing and treating non-communicable diseases, lifestyle disorders, and psychosomatic diseases. Shadanga – Kerala’s Ayurveda specialises in neuromuscular diseases, degenerative conditions, and lifestyle disorders, and its treatments cover a wide spectrum of diseases, including Arthritis, Rheumatism, Spine issues, Muscular dystrophy, Diabetes, Hypertension, COPD, Hormonal Imbalance, PCOD, Auto-immune diseases, Obesity, Spine care, Skin care, Panchakarma Detox, and Neuro-muscular rehab services. It has developed proven Ayurvedic protocols for Pain management, Weight Management, Stress management and Panchakarma Detox through its years of research & experience.
In response to the COVID-19 pandemic, Shadanga – Kerala’s Ayurveda, has also introduced a special service called “Ayurvedic Treatments at Home” to cater to the needs of senior citizens and bedridden patients. This service allows them to receive their prescribed Ayurvedic treatments in the comfort of their homes, providing convenience and care during challenging times.
In addition to clinical services, Shadanga – Kerala’s Ayurveda, also offers Ayurvedic Diet Consultations, Prakriti Analysis (assessment of body constitution), Wellness Counseling, Ayurveda and Yoga training programs, Ayurvedic products, Ayurvedic food (Cloud Kitchen services), and Franchise and consultancy services to open up Ayurvedic treatment centres, clinics, hospitals, and retreats in India and abroad.
Shadanga Ayurvedic Products have reached many through its E-commerce portal, and products like SIROMAYA oil (Headache management), SHADJOINT oil (Pain Management), KANTHI oil (Hair oil) and AYUR-DETOX TEA are already a hit due its fast results. Shadanga R&D team is working on expanding the product line to 500 SKUs in 5 years by adding more products in a proprietary range to address a wide spectrum of health issues and other categories, including OTC products, Classical Products, and herbal cosmetics.
Shadanga Ayurvedic Gurukul, the Ayurveda training vertical of Shadanga, offers tailor-made programs to meet the diverse needs of individuals from all walks of life. These programs are designed to provide individuals with the knowledge, tools, and techniques to adopt a holistic approach to health and wellness based on the principles of Ayurveda and Yoga. This academy offers certificate programs and Diploma programs in various disciplines of Ayurveda, including Panchakarma, Massage Therapy, Ayurvedic Diet, Ayurveda Nursing, Pharmacy, Pharmacology, Marma Therapy, and different Diploma and TTC programs in the domain of Yoga as well. Training programs are recognized and affiliated to Government authorised certification bodies like STED Council of India and NSDC Skill India programs.
Shadanga Ayurveda offers Franchise opportunity through its unique business model of Panchakarma Treatment Centre’s with minimum investment. Franchise department of Shadanga offers 3 unique business models, including Urban Model (Hybrid Centres) – For Tier 1 and 2 cities, Integrated Treatment Centres (For Hospitals) and Destination Wellness Centres / Retreats (For resorts and retreats). Shadanga plans for 20 new Ayurvedic treatment centres in domestic locations through Franchising and 5 centres are in the pipeline at international locations, including the UAE and Europe.
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