For years, protein supplementation has largely meant thick shakes, powders, mixers and carefully planned nutrition routines. But as lifestyles become increasingly fast-paced, consumers are looking for something simpler—nutrition that can...
When you buy a phone, you usually also buy a case, headphones, or a charger for that model. When these mobile accessories need to be replaced, people often buy them...
New Delhi: KTM’s story in India is honestly one of the more dramatic falls we’ve seen in the two-wheeler space, and it’s not really about one thing going wrong. It’s...
New Delhi: In recent years, India’s leading content creators have gone beyond producing videos and delved into other industries. By capitalizing on their popularity, the trendy influencer community, including some...
Gurugram: Somewhere above the Arabian Peninsula right now, there is a good chance a pilot trained in the heartland of India – Madhya Pradesh, to be precise – has their...
Recently, French cosmetics giant L’Oréal Paris acquired Indian Direct to Consumer (D2C) cosmetics brand Innovist, signaling a growing trend of multinationals acquiring successful D2C brands with a growing market share....
Uber’s EV push shows something pretty simple: good intentions aren’t enough if you want sustainability to stick. You’ve got to make it part of the business, not just slap it...
New Delhi: India’s first certified sports collectibles platform, LEGXI, has announced its first international association with the Argentine Football Association, bringing officially licensed, exclusive hand-signed limited-edition collectibles from Argentina’s World...
When Shashank Garg co-founded Infocepts in 2004, “data” wasn’t the boardroom buzzword it is today. There were no grand narratives around AI transforming industries, no aggressive investments into analytics infrastructure,...
During times of economic anxiety, what consumers do changes in a brutally simple way. They forego their discretionary spending. They abandon premium brands and gravitate toward businesses that offer the...
