Author: Deepthi Amit Shanishwara

Chennai: The New India Assurance Company Ltd (NIA) has been certified ISO 27001:2013 compliant on Information Security. It is among the few General Insurance Companies in India being awarded such a certificate. Key advantages of ISO 27001:2013 Effective security posture & efficient processes Improved customer confidence Increased competitive advantage Reduces the risk of cyber threats Compliance with international regulations and standards Enhanced trust resulting in retention of customers and acquisition of new business Improved internal awareness for data and tech security Information security breaches can be extremely detrimental to businesses in terms of financial loss and reputational damage. Implementing a robust…

Bhavik Vasa, Founder & CEO of GetVantage “It’s great to see the government broaden its support for the MSME sector by focusing its efforts on deepening its commitment to expand financial access, encourage foreign investment, and streamline processes to catalyse growth.   This is the second year in a row that the government is focused on reviving small businesses post-pandemic and helping them to bounce back and thrive with the fresh capital injection of INR 9000 crore (taking the total corpus to 2 lakh crore) into the credit guarantee scheme. This helps underline the importance of collateral-free credit for growing businesses,…

Kirti Kabra, Director, RR Global As a woman entrepreneur, I believe that financial independence for women is imperative, and the announcement of the Mahila Samman Savings Certificate through the 2023- 24 Union Budget is a step in the right direction. As more women are getting educated, it is imperative for the Government to create job opportunities for rural women. The brand promotion and linkage with local and global markets will uplift women belonging to the economically weaker section and give them a chance to showcase their capabilities and talents nationally and globally.   Mr. Shreegopal Kabra, MD & Group President of…

New Delhi (India): Abhishek Pandey, the founder of ‘Adorica’ Baby Care Brand, has announced that the company will be launching a new line of natural baby care products. The new line will include items such as baby massage oil, hair oil, lotion, shampoo, and body wash, all of which are made with all-natural ingredients and are free from harmful chemicals. According to Pandey, the decision to launch the natural line was driven by the growing demand for such products in the market. “We are always looking for ways to meet the needs of our customers, and the demand for natural…

New Delhi (India), January 30: Today, she holds her own unique identity and style among the famous fashion designers of the country. She has not only contributed to woman’s power, but she also has lived the standards for women to never consider themselves weak. She has realised the ideology that women’s power is an unlimited energy within oneself, and all that is needed is to recognize the inner power, work on it and keep moving forward, to achieve success and create her own mark in life. Shweta wants to serve this message of public awareness in the Sanatani tradition of Banaras.…

New Delhi (India), January 28: Ace Nutrimony is one of the pioneering names in the e-commerce segment, which believes that health & wellness is paramount for one’s overall well-being and happiness. The company aspires to fill the gaps between the diet people take and the nutrition that the body wants, and it leads to the idea of the invention of a product that provides all the required nutrition in harmony. Ace Nutrimony acknowledges that due to busy schedules and hectic lifestyles, people ignore health on all counts. We skip breakfast, forget lunch, and consume unhealthy/junk food. This leads to a deficiency in nutrition that…

The last time Management Guru and IIPM’s Honorary Director, Dr. Arindam Chaudhuri, reviewed a film was 15 years back when Om Shanti Om was released. He has done it again for Pathaan on his new online portal, DailyIndian. What sets the review apart is the way he has dissected the marketing of the film. While giving 9/10 stars, Arindam Chaudhuri predicts that Pathaan will have a whopping 500 cr+ first weekend worldwide!! And this entire money will come with a total of ZERO Marketing costs!! That’s the power of KING Shah Rukh Khan — the King not only of Bollywood…

January 27: Shailesh Ghanchi, one of the most versatile and multi-talented Rajasthani YouTubers, is a magnificent actor and a melophile. Shailesh is a proponent of advancing and gaining recognition for one’s culture. With his label, Shailesh does everything in his power to promote Rajasthani culture. Shailesh receives songs from numerous performers to release through his label; he selects the best songs and releases them. He releases songs through his label in genres that appeal to Gen Z and Millennials in an effort to equalise Rajasthani culture with other cultures. Shailesh has a sizable fan base of approximately 110k followers on Instagram and thousands of…

New Delhi (India), January 27: Neon by Hang Out, as the name states, is a Neon-themed Family Hang Out which has been conceptualised, designed and themed by Directors Shalini & Sahil Vij. The pride of place is Hurricane 360, a virtual reality as close to Reality as it gets. The newest technology in VR and the First one in India, Hangout’s Newest ride is a 3-seat model, 6-Axis Motion Ride with a 360-degree rotation capability, which makes it a 7DOF (dimension of freedom in VR terminology). The ride uses specially designed Shoulder Harness Coaster Seats, 6DOF with 360 rotation, Special Effects including Water, Rain, Airblast, Fog and…

New Delhi: When a company works digitally, digital marketing connects them with its customers. When businesses appear on search engine portals via SEO and PPC, on social media via digital marketing tactics, and email via email marketing, they establish a connection with ideal customers. Every company needs a distinct strategy for promoting its brand, products, and services. Thus, choosing the right experienced Digital Marketing Agency for Business Growth is an essential first step. With the help of digital marketing, you can project authority in your field and encourage trust in your company. The fastest-growing industry is digital marketing. According to the…