Author: Ansh Singh

New Delhi: Snitch, India’s leading clothing brand for the fashion-forward modern man, today announced its offline retail expansion across diverse Indian geographies while entering into new markets like Pune, Ahmedabad, and Hyderabad in June. As a part of its aggressive expansion strategy, the brand is unveiling seven new stores across these regions to bring a world-class shopping experience to more customers. The new store locations include Bel Road and Koramangala, Mantri Square in Bengaluru, Amanora and Trebeca in Pune, Shymal in Ahmedabad, Sarath City in Hyderabad, and Earth Euphoria in Vadodara. Under this sprawling expansion, the brand so far opened…

Bangalore: Twid, a revolutionary rewards-based payment network and GoKwik, a leading eCommerce enabler, have entered into a strategic partnership to expand loyalty and reward programmes usage across GoKwik network of D2C brands. The partnered integration has already been rolled out to 90+ brands in the GoKwik network, including Snitch, Adilqadri, Bacca Bucci, Neemans, and Sanfe to name a few. This collaboration will unlock a wider universe of discounts and loyalty points for brands to offer their shoppers, increasing their delight while contributing to the brand’s revenue growth. Through this partnership, 100 Mn shoppers in the GoKwik network will be able…

New Delhi: In a recent interview, YouTube’s CEO Neal Mohan discussed the platform’s trajectory in becoming the foremost destination for video creation, sharing, and viewing. Taking the helm in February 2023, Mohan, a Stanford alum and former chief product officer at Google, outlined his vision for YouTube’s future, emphasizing its unique position as neither a social media platform nor traditional TV. Mohan highlighted YouTube’s exponential growth, surpassing Netflix as the largest streaming platform globally, especially on living room screens, with over a billion hours of watch time. He underscored the platform’s commitment to supporting creators through various revenue streams, including…

New Delhi: Delhi-based Nuvoretail, renowned for its pioneering work in eCommerce marketing, has been awarded the prestigious Amazon Advisors Marathon Gold Winner title for the second consecutive year (2022-23, 2023 -24). This significant achievement underscores Nuvoretail’s exceptional expertise in e-commerce advertising, firmly establishing its position as a leading digital commerce specialist. The Amazon Advisors Marathon, hosted annually by Amazon Ads, is a competitive event where top Amazon Ad partner agencies showcase their expertise across various categories. These categories include Expertise, where agencies submit case studies demonstrating how they helped brands grow on Amazon; Thought Leadership, where participants demonstrate their in-depth…

New Delhi: Elon Musk has threatened to ban iPhones from all his companies if Apple moves forward with its new OpenAI integrations, announced at WWDC 2024. Musk, who leads Tesla, SpaceX, and xAI, posted on X (formerly Twitter) that if Apple integrates OpenAI into its operating system, all Apple devices would be banned from his businesses. Visitors would need to leave their Apple devices at the door, where they would be kept in a Faraday cage. Musk’s comments seem to misunderstand or misrepresent Apple’s announcement. Apple and OpenAI have said that users must give permission before any questions, documents, or…

New Delhi: The space industry has put forward many ideas to improve NASA’s $11 billion, 15-year project to collect and bring back samples from Mars. NASA was impressed by seven of these ideas and gave $1.5 million contracts to the companies behind them for further development. Ten studies, including two from NASA centers and contributions from the agency’s Jet Propulsion Laboratory and Applied Physics Laboratory, were selected following a request for proposals in April. The titles of the proposals may not provide comprehensive insight into the plans, as the purpose of the study period is to help NASA assess the…

New Delhi: India’s leading Athlete Management agency, FairPlay Sports, which handles brands, business, endorsement deals and public relations for some of the top Indian athletes in various disciplines, recently closed a deal for the Indian National Football Team Captain, Mr. Sunil Chhetri, with the US-headquartered brand Skechers, at a record-breaking value. As per FairPlay Sports, Chhetri’s marketing agency, it is the highest value athletic apparel deal ever signed by an India footballer. Indian footballing legend Chhetri will compete in Skechers football boots and appear in marketing campaigns for the brand. Speaking about the association, Chhetri said, “I am delighted to…

New Delhi: In a recent research note, HSBC has revised its estimation of the value of Byju’s, the Indian edtech company, once valued at $22 billion, to now being worth nothing. This is a big drop in value and is unusual for a big company like Byju’s. Byju’s had a tough year. They had trouble telling people about their finances and missed their goals by more than half because they had some problems with how they were run. Some important people in the company left suddenly, which made it hard for them to raise $1 billion like they wanted. One…

The ceremony, held at the Hyatt Regency, Ashram Road, Ahmedabad, celebrated achievers who have not only excelled in their respective fields but also notably contributed to Gujarat’s global prominence. Ahmedabad: Clear Premium Water, a company dedicated to delivering quality-focused and value-based packaged water, proudly announces the recognition of its visionary Founder & CEO, Mr. Nayan Shah, with the “GenNext Awards Gujarat 2024” for his exceptional contributions as an entrepreneur in the FMCG sector. The ceremony, hosted at the Hyatt Regency, Ashram Road, Ahmedabad, celebrated individuals who have not only excelled in their fields but also significantly enhanced Gujarat’s global stature.…

New Delhi: Amazon has agreed to acquire MX Player, a video streaming service in India, from Times Internet, a giant media company there. This move helps Amazon get more popular in smaller cities and towns across India. The deal is worth less than $100 million. While Amazon is buying some parts of MX Player, it’s not buying the whole company. MX Player has backers like Tencent. This deal took almost two years to finalize. Times Internet has been selling off many digital properties lately. Amazon thinks MX Player can help them reach more people, especially in smaller Indian towns. MX…