This story follows Youssef, a young man from a nomadic Berber tribe in Morocco, whose life journey is marked by determination, struggle, and the pursuit of a childhood dream. Raised in a family that moved with their livestock across Morocco’s vast desert landscapes, Youssef’s access to education was limited, but his father made sacrifices to enroll him and his brother in school, despite the demands of caring for their animals.
Throughout his childhood, Youssef passed by a hotel, where the owner would generously offer food leftovers, sparking Youssef’s dream of one day owning his own hotel. After completing his studies, funded by the sale of the family’s animals, Youssef started a tour company in 2008, building connections with international tourists and gradually making strides towards his dream.
His path was not easy. In 2012, motivated by a sense of gratitude and social service, Youssef established a school for underprivileged children in his village. He later took a significant career leap, accepting a job in Thailand, despite cultural and personal challenges, to save enough money to fund his long-term goal.
Despite a series of setbacks, including delays caused by the COVID-19 pandemic, Youssef finally built his hotel in Merzoga, a beautiful fusion of traditional and modern Moroccan architecture. In a very short time, the hotel started receiving immense recognition and success earning praise from international tourists. Youssef’s approach to hospitality is deeply rooted in trust, authenticity, and gratitude, viewing his guests as a special blessing.
Now, nearing his 40s, with two successful business ventures of tourism and hotel, Youssef is content with his life, having achieved his dream. He plans an early retirement, urging others to live fully and appreciate the journey once their dreams are realized. His story is one of perseverance, sacrifice, and the power of inspiration—a true example of how dreams, no matter how big, can come true with hard work and faith.
About Author:
Viral Desai, a passionate environmentalist and innovative entrepreneur, has dedicated his life to fighting climate change and building a sustainable future. With a strong commitment to protecting the environment, Desai has become a leading advocate in the global sustainability movement.
He has been a dedicated tree planter, leading efforts to plant over 650,000 trees and establish seven urban forests around Surat, India. Through his organization, Desai has brought together more than 250,000 young people, inspiring them to become “Paryavaran Senani” (Environmental Soldiers) who work to promote and protect the environment. The Author is a National Award winning Entrepreneur and the pioneer of the Satyagraha Against Pollution and Climate Change Movement.
