New Delhi: 99 Pancakes, India’s first QSR chain in the pancakes segment, has launched its first café in Nasik, Maharashtra. The new café is located in the city’s heart on College Road and is open from 11:00 a.m. to 12:00 midnight. The F&B chain will operate on a company-owned company-operated model for this cafe to provide the best of its services and create a benchmark for future restaurants.
The pancake speciality QSR chain, which recently announced its foray into the FMCG segment, now ventured into a café model, proving its expertise and excellence in the food business. The brand new café at Nasik permeates a beautiful vibe, with crystal clear glass walls and soothing pastel-coloured walls. The café has vibrant lighting, a white seating arrangement and ample natural light, making it a perfect place to de-stress oneself.
The food menu is tailored to suit the taste buds of all – college students, kids, and working individuals. Various coffee is being offered at the café, along with pancakes, waffles, fries, pizza, and cakes.
Regarding venturing into the café model, Vikesh Shah, Founder of 99 Pancakes, said, “We recently entered the FMCG space early this year, and venturing into the café model is a true reflection of our customers’ trust in us. The goodwill that we have been able to create amongst our stakeholders has brought us to this level. Our journey till now has been filled with learnings and innovations. The major goal is to make the brand the go-to neighbourhood cafe, QSR, for all the age groups who like to eat out and enjoy the gourmet places.”
The QSR chain already runs 40 plus pancake outlets in 13 cities across India.
About 99 Pancakes
99 Pancakes is one of India’s leading QSR chains, specialising in offering a variety of pancakes. The QSR started its first outlet in Kala Ghoda in Mumbai in 2017, and within six years, the company already has a presence in 13 cities across India with 40+ outlets.
The company is on an aggressive expansion spree and plans to open its outlets in North India through Franchise and company-owned models. 99 Pancakes also has FMCG products in a snacking category.
Last year in May, the company raised INR 6.5 crore in a round of funding from a group of angel investors and is currently on the lookout again to raise funds.
