Mumbai: In an one of its kind association, Chrome Asia Hospitality has joined hands with India’s leading mental health care provider – Trijog to celebrate Pride month. As a part of this initiative, Chrome Asia Hospitality and Trijog have co-curated a menu to honor and promote inclusivity across its restaurants. The hospitality sector is among the top employers of human capital in India. However the LGBTQIA+ representation is yet to reach its maximum potential. In an attempt to make one of India’s largest employment sectors inclusive, Chrome Hospitality and Trijog have taken the first step towards their larger vision of creating spaces and workplaces that celebrate diversity and evoke a sense of belonging amongst everyone.
Talking about this association, Nikita Shahri, Co-founder, Chrome Asia Hospitality, said, “At Chrome Asia Hospitality, we keep inclusivity at our core. As a new age company, we want to encourage employment opportunities without any gender biases. It is our long-term vision to not only curate restaurants that honor and celebrate PRIDE everyday but also to implement workplace and mental healthcare policies that inspire players across sectors.
Trijog and Arushi have played an integral role in shaping up inclusivity as a second nature for many, we are happy to kickstart our association with Trijog and honor PRIDE month through our specially curated menu” Adding on, Arushi Sethi Shah, Co-founder, Trijog, said, “At Trijog, we are committed to working towards normalizing inclusivity. Safe spaces should be created by all of us together and the hospitality industry has always mirrored what a good time looks and feels like. The same was this year, we collaborated with Chrome hospitality to bring inclusivity, love, diversity and inclusiveness in our food, our thought, our physical spaces and through that work towards our vision and commitment of making India more inclusive in every way. With Trijog and Chrome Asia Hospitality coming together, we look forward to you feeling home, being & celebrating you for you. Today and everyday. The specially curated PRIDE menu will be available across all Chrome Asia Hospitality including Donna Deli, Shy!, Demy and EVE.
About Trijog
Trijog is today in India’s top 3 organizations for Mental Health Care and Holistic Wellness. We have been leading change and pioneering Mental Health in India since 2015. Today, Trijog is looked at as a thought leader in paving the way for quality Mental Healthcare in India and significantly contributing its services to the private and public sector. Championing the cause nationally and internationally, Trijog’s work is backed by— The Hindu Business Line, India Today, CNN News 18, Mid-Day to name a few. Ms. Arushi Sethi is the CEO and Co-Founder of Trijog. At the age of 21, she began her entrepreneurial journey after a life and death experience herself, today being looked at as one of the Youngest Changemaker, and has become a force to reckon with, impacting over 25 Million lives through her Thought Leadership and Advocacy of her organization. Significantly contributing to the Mental Health Movement, Arushi continues to influence numerous lives being a torch bearer for mental healthcare in India. She brought to India its first international representation for Mental Healthcare by being elected as the youngest and the first Indian Board Member on the World Federation of Mental Health (WFMH, arm to the WHO; United Nations and the largest body for Mental Health worldwide) from 2019 to 2021. Arushi also heads the youth section on the board globally.
About Chrome Asia Hospitality
Launched in 2019, Chrome Asia Hospitality, a venture by Nikita Shahri, Dhaval Udeshi and Pawan Shahri, is a full-scale hospitality company focussed on creating experience driven restaurants across the country. The group owns, manages and consults restaurants, bars & boutique hotels across the country. Chrome Asia Hospitality was launched with a mission to create world-class experiences. The group owns and manages few of the best of F&B all day casual dining restaurants in Mumbai including EVE, Shy, Donna Deli and Demy.
Having the perfect mix of F&B and nightlife experience, Pawan, Nikita & Dhaval came together to put their skills to the right use and give Mumbai’s discerning crowd, novel dining experiences. Pawan’s decade long experience in elevating Mumbai’s nightlife, Nikita’s expertise in launch top-notch event IPs for
brands and a great sense for all things design along with Dhaval’s eye for the best experiences culminated into what we see as the best all day casual diners in the city. With its latest launch in Goa, the trio has now ventured in the boutique hospitality space and will look at scaling this segment as well.
Chrome Asia Hospitality aims to elevate India’s F&B by launching more experience driven restaurants across geographies.
