New Delhi: Mistry.Store, India’s first exclusive platform for building materials, has announced the launch of an app exclusively meant for all home-building professionals, such as architects, designers, and contractors alike. Till now, Mistry only had a web platform.
The app, which is available both on Android and iOS, would help these professionals streamline their requirements by offering a host of benefits than just ordering products. The app would allow professionals to get access to Mistry’s 1500+ strong product catalogue, a simplified order placement and delivery mechanism, expense and project management tools along with a dashboard to view all the earnings and transactions besides creating a network where they can earn rewards through referrals.
Talking about the launch, Vaibhav Poddar, Co-founder of Mistry.Store said, “The app aims to simplify product discovery for home building professionals and also help improve their productivity, efficiency and earnings. This is a first-of-its-kind app for these professionals in a segment that is highly unorganised in India with no standard pricing or assurance of quality products. Even though the real estate segment has witnessed huge technological disruptions in many of the traditional elements like house hunting and buying of furniture etc, the home renovation arena is still largely unorganised. We have identified the inefficiencies of the system and have created a platform to help simplify the materials purchase aspect for all home building professionals.”
Founded by Vaibhav Poddar and Bhanu Mahajan in 2022, Mistry.Store provides home building materials like plywood and boards, hardware and tools, electricals and lights, paints and chemicals, sanitary and plumbing on its platform. Mistry.Store houses one of the largest warehouses and sampling areas in Gurugram, spread over 20,000 square feet.
While it is currently catering to the Delhi and NCR market, the start-up has onboarded over 2,500+ professionals in the last one year and expects to onboard more this year. “The market for home interior materials in NCR and surrounding areas is worth $3-5 billion. We want to create a deep presence within this area over the next 12-18 months before expanding to other metro cities,” Vaibhav said, adding that India’s home interiors market, which was estimated to be worth a little over $23 billion in 2020, is expected to grow at 5-10% CAGR.
Mistry.Store has so far raised $2 million in a seed funding round led by Omidyar Network India, Waveform VC and Bharat Founders Fund.
“With the mistry.store app, we are looking to transform all aspects of day to day working of a home building professional, starting from project and order management to client engagement. This will help bring efficiency to the overall ecosystem, thereby reducing a lot of dissatisfaction amongst professionals and homeowners alike. With the app, we will also be able to reach out to a much larger number of professionals with whom we have not been able to touch base till now, and they will be able to access our portfolio of services and product offerings under one platform.” said Bhanu Mahajan, Co-founder, Mistry.Store.
