New Delhi: Seven Spring, a fast-growing premium tea brand in India, has recently entered a corporate tie-up with a leading hotel chain, Accor Hotels, to supply its premium range of teas to more than 21 brand hotels across the country. The brand has introduced India’s first 100% compostable and eco-friendly packaging of sachet covers for tea bags. With this, Seven Spring is the only company to offer 100% paper packaging sachets with Zero plastic and aluminium foils. Under Seven Spring’s partnership with Accor, the brand will supply its entire range of teas in this new and innovative packaging to spread awareness about the importance of using environmentally friendly products. The tea range on offer at the hotels will include – pyramid tea bags, loose leaf, and tisanes across all Accor properties in India.
Seven Spring was launched in the year 2020 in Ahmedabad, Gujarat. The brand, which brings out its concoctions of teas from tea leaves sourced from across the globe, has grown immensely within two years, both in terms of variety on offer, currently 50 variants, and the brand reach. The brand has its presence on e-commerce platforms such as Bigbasket, Amazon and the company’s platform, www.sevenspring.in and plans to venture the mom-and-pop stores.
Sejal Purohit, Founder of Seven Spring said, “My experience is brilliant with corporates. They are extremely professional and helpful. Moreover, they understand the product and the benefits of consuming the same, which makes it easier for us to convince them and eventually builds trust in each other. This segment has helped us understand our market and products differently. The completely compostable tea sachet is always an outcome of the market analysis and consumer behaviour patterns we learnt with the corporates.”
Talking about the health aspect, Sejal adds, “We intend to offer an exhilarating hale and hearty journey to the body with the help of products that are of unsurpassed quality and beneficial both to the health and soul of mankind. So, with us, new tea drinkers, businesses and tea lovers can start their journey to a whole new level of bliss. With all our current and future lineups, may everyone seek their own peacefully ever after”.
About Seven Spring
Seven Spring, India’s leading premium tea brand, was founded in 2020 out of sheer passion and vision to revive Ancient Indian goodness and natural purity. Sejal Purohit, the founder of Seven Spring, has sharp business acumen and a desire to share the love of fresh premium teas with co-tea drinkers worldwide, which led to the brand’s inception.
Seven Spring is the result of globe-trotting research on different health products in the market, Vedic herbs, flowers and shrubs. The brand brings 24 variants of premium teas – tea bags and loose tea leaves, to offer the best to tea connoisseurs. The brand provides product lines such as Infused Teas, Green Teas, Black Teas etc. Some teas include Black Currant Hibiscus Tea, Blue Pea Ginger Fennel Tea, Tusli Turmeric, Moroccan Mint, Pan Fried Green tea, Mango Muesli Peppermint tea, etc. These are available in different packaging and prices. The brand also has an economical tea range in flavours like Chamomile, Hibiscus Ginger, Peppermint Tulsi, Darjeeling Tea, Assam Green Tea & Indian Masala Tea.
Seven Spring is available on e-commerce platforms such as Bigbasket and Amazon and across 5-star hotels in India.
